Mobile marketing can give businesses the opportunity to grow their audience and expose their brand to a whole new group of people to market your product. Just about everybody has some sort of mobile or other connected devices such as tablets. Mobile marketing messages should be clear and easily understood. Make all of your mobile marketing memorable and understandable. Remember that the people you are reaching out to with mobile marketing are people out and about, like busy people. They may want to share it with others and greatly increase your reach. It is important to have a dedicated short code.It may cost more, but the additional protection it gives your brand can be priceless. It also allows you to have a degree of legal coverage. Make sure that you add mobile friendly directions on your site are smartphone ready. It has become a standard trend for people to use their mobiles to find directions. Check to be certain your maps and clear on all mobile devices and turn up ea...